Tuesday 17 February 2015

Rise Of The Micro-Tinders

04:35

Different strokes for different folks. But what about different apps? Tinder brought ruthless efficiency to online dating. Yet the same way people gravitate to distinct nightlife spots depending on their style, we’re seeing an explosion of niche dating apps all based on Tinder’s familiar swipes. No matter how special you are, they’ll help you find your special someone.This is JDate 2.0. Sure, there’s been specialty dating services since before the Internet. Christian singles. Busy professionals. Seniors. And they were ported or reinvented for the desktop web.Still, a few factors prevented them from getting especially large. Each new service required another signup, building a profile, and learning a new interface. Some cost money. Others required more time or effort. And no matter what, many could only be used while you were home, which made them feel inherently lonely.

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